Many sellers lost motivation because their purpose was unclear. In this session, you will learn how to define a personal ”why” and connect to it each day so you show up with passion, purpose, and energy.
Ian Koniak shows a simple process to surface core values, translate them into a sales mission, and turn that mission into daily habits. Ian shared prompts, exercises, and real examples that helped you align goals with actions and stay consistent even on tough days.
By the end, you will leave with a written why statement, a quick routine to reconnect to it, and a plan to bring stronger intention to every call, email, and meeting.



Midnight to Millions was born from a shared mission: to unite the best minds in sales for something bigger than another webinar.
It’s the brainchild of five of the industry’s most respected thought leaders — Neil Weitzman, Scott Leese, Marcus Chan, Richard Harris, and Justin Jay Johnson — each bringing decades of real-world experience in building, leading, and training sales teams.
Together, they set out to create a 24-hour global experience that cuts through the noise and reignites what sales should be about: authentic conversations, practical strategy, and world-class community.