Midnight
To Millions
24 Hours. 24 Experts. 0 Excuses.
JOIN THE WORLD’S FIRST 24-HOUR GLOBAL SALES EVENT
Session
Closing the GTM Gap: From Strategy to Sales Velocity
Most startups talk GTM in theory: product-market fit, ideal customer profiles, channels, but fall short when revenue velocity is on the line. In this session, I’ll break down the GTM Gap methodology: the missing link between your go-to-market plan and real, scalable sales outcomes. You’ll walk away with a clear roadmap to identify and plug revenue leaks (in motion, operations, and measurement), plus real tactics to accelerate deals, reduce friction, and own your forecast. This isn’t fluff... it’s what I’ve used to lead startups from founder-led chaos to repeatable growth.
About
Adam
Adam is a "recovering CRO" who, over the past decade, has helped companies in SaaS, healthcare, and managed services generate more than $200M in recurring revenue by building and scaling high-performing sales teams. Adam played a key role in the growth of restaurant SaaS unicorn Toast. After seeing numerous startups fail due to a lack of strong Go-to-Market, Adam decided to do something about it and created Revenue Reimagined. As CEO of Revenue Reimagined and co-host of the Bridge the Gap™ Podcast, Adam partners with founders and CEOs to bridge their GTM Gap™ and move from founder-led sales to predictable, responsible growth.
Register Now
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